Debuted in 2013, HKFG is an international program organized by Fashion Farm Foundation. With the mis- sion of bridging talents to the international fashion scene, the program had been staged in Paris, New York, Tokyo, Beijing and Shanghai fashion week in the previous years. Various renowned labels like Anaïs Jourden and Ffixxed Studios had been involved in the program. We’re in charge of the program identity and created a series of collaterals for their AW17, SS19 and AW19 event.